What is Search Engine Optimization
The SEO stands for Search Engine Optimization.
You probably know that it stands for Search Engine Optimization. But what do you need to optimize? Is it the design? Or Is It the Speed of website or blog? Or maybe It's the links or Images.
So my answer is Yes is all the thing and there are too many other things need optimization for becoming #1 on Google.
Definition: According to Wikipedia, SEO is the process of Increasing the quantity and quality of the website, increasing visibility of a website or a web page to users of a web search engine.
Search Engine Optimization is nothing but brings own website our blog on to the top of search engine result pages (SERP) such as Google, Bing, Yahoo & others.
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Search Engine Optimization technique is classified into two types:
- On-Page or On-site Optimization
- Off-Page or Off-site Optimization
What is On-Page or On-Site Optimization Technique?
On page or On-site SEO is the process of optimizing individuals web pages in order to rank higher and earn more relevant traffic in search engines. It is the process which is used for updating elements such as coding, text, images etc.
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What is Off-Page or Off-Site Optimization Technique?
Off-Page or Off-Site Seo happens outside the site while On-Page Seo happens within the site. Off-page, SEO is a process of acquiring backlinks that point to our website. Off-page SEO will help improve your website in Search Engine Result Pages (SERPs).
Both On-Page & Off-Page Seo Optimization technique can be done in the three ways that are given below:
- White Hat Seo or Ethical Seo
- Black Hat Seo
- Gray Hat Seo
White Hat Seo:
White Hat SEO is also known as ethical SEO that refers to the usage of optimization, techniques that focus on users, not on search engines. In the language of experts that says white hat SEO is the most organic & natural SEO process that completely follows search engines roles and policies. The white hat SEO has one primary goal that is used to increase the user experience and usability of the website.
White Hat SEO is also known as ethical SEO that refers to the usage of optimization, techniques that focus on users, not on search engines. In the language of experts that says white hat SEO is the most organic & natural SEO process that completely follows search engines roles and policies. The white hat SEO has one primary goal that is used to increase the user experience and usability of the website.
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| White Hat SEO |
Black Hat Seo:
Black Hat Seo technique is completely opposite to White Hat Seo technique. Black Hat Seo is a process of please only search engines such as (Google, Yahoo, Bing) and others without thinking much about users.
Black Hat Seo technique is completely opposite to White Hat Seo technique. Black Hat Seo is a process of please only search engines such as (Google, Yahoo, Bing) and others without thinking much about users.
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| Black Hat SEO |
Gray Hat Seo:
Gray Hat Seo is the combination of both Black Hat Seo and White Hat Seo. Those who are new in digital marketing are executing Gray Hat Seo technique.
Gray Hat Seo is the combination of both Black Hat Seo and White Hat Seo. Those who are new in digital marketing are executing Gray Hat Seo technique.
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Gray Hat SEO |
Learn Seo via Best Seo Tools:
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